Hey, I'm Jasmene, a retail consultant and creative entrepreneur, and I'm obsessed with helping women smash barriers in the retail industry. 

Soo here's a little story...

My story began the moment I finally said began to live outside of my comfort zone. 

So here’s the deal: I worked in CA (I mean Corporate America, not sunny California) for nearly 15 years. I did all the things “they” said we had to do in order to make it in this world. I got my MBA because “they” said it would make me more money, have more prestige. I continued climbing the corporate ladder. 

Then one day, I was over it.

I was tired of being labeled. I was tired of being asked about my new hairstyle. I was tired of trying to prove why I was worthy of a 3% raise. I was tired of trying to be a part of a good ole boys’ club that would never accept me. 

But I stayed around — because that was my place of comfort. 


More for me to experience, become, and live. 

I had been working my job and business for close to 3 years and was starting to get the itch of being a full-time entrepreneur. 

To see what my business would become with me going ALL IN...

But I was scared...because again...my comfort zone.

And then I got LET GO

Yep. Just five months before I planned to leave... Talk about bad timing. 

Let's keep it a 100: If you've ever been let go, fired, etc from a job, you know the feeling. It sucks.

You start to think about how you're going to live and pay bills. All the things come...feelings, emotions, life. 

But God sure is funny because sometimes when we don't get out of our comfort zones quickly enough, he pushes us when we least expect it. 

I realized I was NOT my job. 

Often we get hung up on titles and careers, but I realized I was NOT my job. It was simply a  pitstop on the journey to my next destination. It was years of preparedness.  It built up knowledge, expertise and skillset for what was to come. 

Looking back, I realize  I was blessed: blessed to finally be able to spread my wings and go after what God called me to do in that season. And what do you know, later that week, I found out supermodel Tyra Banks was going to be wearing clothing from my boutique on Bravo TV! For me,  it was a sign that God had my back and wasn't going to let me fall. 
Now years later I have: 
Move to a wonderful city and bought my first home. 
Scaled my own online brand for the last 7 years that's been in national retail. 
I'm teaching retail entrepreneurs how to build a sustainable business. Speaking on national stages
I'm living my life and dreams out loud.

My story was not how I thought it would be written, but that's life. When we take the bad with the good and have faith that all things will work out as God intended, it all works out for the best.

Ya know, I’ll raise a glass to that. 🥂


What i thought was the worst thing, turned out to be the best. pass the champs!


can't live without


favorite show







bout that life


Straight talk,
integrity, prayer,
short emails, and 
helping retail entrepreneurs scale.


No Thanks

quick fixes,
lack of sleep,
or excuses.

I teach my clients how to THINK like the big brands. How to build their brand like a Fortune 500 company.  What I teach ain't on Google. 

If you want to grow your retail brand, you need to work with someone that GETS IT. A true expert with real skin in the game and a big picture view of it the industry works.

But you can’t just cold call a random buyer and ask them to tell you all their secrets. The only way to really understand retail is to do it... But trying to get that experience before you’re ready can be a costly game of trial-and-error. 

Luckily for you, I’ve got that retail experience you need — 15 years of it. 

I’ve worked in retail for my entire career. As a corporate buyer, I managed over $500 million in annual revenue.

I’ve worked with companies like  Sak’s Fifth Avenue, Office Depot,  Sears and more in various buying roles.

I’ve ran categories like women’s fashion, consumer electronics, home appliances, and safety & security for multiple Fortune 500 companies.

I help clients  get major results. I help get brands in stores. Simple as that. 

This isn’t stuff you can Google. 


I have the playbook. Because I basically wrote it.🎤

My LinkedIn is stacked.

some Retailers & Brands I've

Real Talk

"My MISSION in life is not merely to survive, but to THRIVE; and to do so with some passion, some compassion, some humor, and some style."

— maya angelou


Put me on stage.

I’m always down to speak at events. From virtual and in-person conferences and panel discussions to an IG Live takeover or podcast episode, I’ve done it all. Want to see how I can serve your audience? Get in touch with me for details.



Put me on your playlist.

I’ve been featured on quite a few podcasts, like Boutique Chat and The Share. Grab some coffee (or wine) and press play.

Listen in

Browse the Blog 

I’m always sharing industry news, insider insights, and all my best tips over on the blog. Check out the latest post below — it’s a juicy one.

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