Hey Fashionista!
Aren't you tired of stressing about why inventory isn't selling, what to buy, how to price, or converting customers?
APPLY NOW
You’ve been...
COMPARING YOURSELF TO
OTHER BOUTIQUES
YOUTUBING "HOW TO GROW MY ONLINE BOUTIQUE"
GOOGLING "HOW TO GET TRAFFIC TO MY WEBSITE"
PLANNING YOUR SALES BY DIVIDING the # by 12 MONTHS
INVESTING IN MARKETING
Wondering when it will be "your time" — watching others around you grow, yet you feel stagnant — just wishing and hoping that one day your brand will be the one you dreamed... but you're barely making progress.
Sure, it might help a little here and there. But are you getting proven, repeatable strategies that teach you how to build a real retail business? Or one that just operates off IG trends?
Guess what? More traffic doesn't matter if they don't convert.
Now girl...no.
Facebook Ads were supposed to change the game for you huh? Sorry to tell you, with the recent iOS changes, ad costs have DOUBLED. It's time for new strategies.
Let me guess —
WHO TOLD HER MY BUSINESS?
LET ME GUESS —
*Shopify "chings" while you sleep
*Increased sales on a more consistent basis
*Products your customers want, not what you like
*Ciara's prayer
*Systems & processes that can automate your business
*A 12-month sales plan with projections on how to reach your goals
*A thorough product assortment mix
*Jesus
Yes, that’s trillion with a T. And now you’re ready to claim your share.
If only you knew how to get a piece of the pie…
Because it’s not like they teach you this stuff in grad school.
(I have an MBA, trust me on this.)
Global e-Commerce is a
$4.2 trillion
industry!
YOU ALREADY KNOW THE STAKES
so, tell me...
how does this sound?
01
02
03
04
05
TRULY KNOWING YOUR DATA SO YOU CAN MAKE STRATEGIC & FACT-BASED business decisions
HAVING A solid game plan for how to grow your business for years to come
buildING your product assortments like the big brands and no longer just winging it
KICKING THAT IMPOSTER SYNDROME AND SELF-DOUBT TO THE CURB
FILLING YOUR STORE WITH LOYAL CUSTOMERs that COME BACK repeatedly
You've spent enough hours on Google.
Say goodbye to confusion, fear, and being stuck in your business. I want to introduce you to the excitement and joy you should feel scaling your online business and making your impact on the world.
Scaling doesn't have to be as stressful as you're making it.
The only way to really understand the business of retail is to do it... But trying to get that knowledge on your own can be a costly game of trial-and-error.
No confusion,NO FLUFF, no BS — just the answer to your BOUTIQUE prayers
Breakout Fashionista
This is why you need...
Breakout Fashionista is an extensive DIY course value-packed with over 80 lessons, spreadsheets, workbooks, and templates for high-level fashionistas ready to level up their business and stop playing small!
THIS IS WHAT I NEED
this is how we do it
Intentional Assortment
scalable strategy
fact-based data
HOLISTIC pricing
thorough sales planning
You can predict and increase sales when you have the right assortment plan for your brand.
International success doesn’t come easy. You need a plan in place to help you get there without going crazy.
I’ll show you how to use data to take the guesswork out of (almost) everything in your business.
Too high? Too low? Choosing your pricing is no small task. I’ll show you my step-by-step process.
Turn every customer interaction into an opportunity with a so-detailed-it’s-scary sales strategy.
using my S.H.I.F.T Framework
I'm a formally educated corporate retail buyer, stylist, educator and boutique owner. I know the industry very well.
The Expert
I’ve worked in retail for my entire career. As a corporate buyer for nearly 15 years. Managing over $500 million in annual revenue and thousands of products.
My guidance ignites passion, infuses purpose, and inspires excellence.
I ain't like the rest of them darling, trust me.
50+
$500M
100+
300+
"Working with Jasmene was the best business decision I’ve made!"
- CARIN
01
We work through 5 crucial modules.
In Module 1, you’ll learn everything you need to know to prepare your mind for success. You will delve into the story behind your brand, and the vision behind the business. You'll also dig deeper into your ideal customer.
02
The branding of your boutique is more than your logo and website. Module 2 will focus on assisting you with building a brand aesthetic and personality across multiple sales channels.
03
04
05
In Modules 3–5, we will dig into the "meat" of the program by discussing...
pricing strategies
negotiation tactics
financial forecasting
sales planning
inventory management optimizations
product assortment positioning
marketing strategies
website optimizations
omni-channel experience
much more
Get ready to work!
VALUE PACKED!
OvER 84+ lessons OF COURSE CONTENT
PRIVATE COMMUNITY ACCESS
TEMPLATES. WORKBOOKS, & RESOURCES
Access to the course content which includes course modules, homework, templates, and worksheets.
Content is released every week to give you time to watch and implement what you've learned without rushing or being overwhelmed.
Clutch your pearls because the the BOF group is about to be your favorite in these fashion streets!
You’ll receive: Accountability, networking, and support. Pop-Up Live Q&A sessions inside the group. Direct feedback with video recordings.
Most modules come with an accompanying workbook or guide so you can flow through the program
with ease.
You’ll get access to our proprietary workbooks and guides to help you through your journey.
Sign Me Up, Please!
Proven strategies to scale your business.
Insider knowledge that only true experts know. This ain't on Google.
Where to take your brand next — and the steps to take to get there.
How to build a dream team so you can fast-track your growth while having more time operating in your zone of genius.
How to create and sustain processes and systems for added efficiency and profitability.
The industry-standard tools and assets every boutique owner needs.
If you're committed and ready to learn:
I NEED THIS!
then BREAKOUT FASHIONISTA is for you!
With the proven framework inside
YOU’LL BE ABLE TO...
BREAKOUT FASHIONISTA
Plan
your product assortment
Perfect
your growth strategy just like the pros
PRICE
your products properly for maintained margins
PLace
your brand ahead of the competition
I am so in
Have a clear actionable plan in place for scaling your online boutique for years to come.
Structure your prices to increase profits.
Be able to clearly articulate your unique brand value and positioning.
Know how to build a structured product assortment that your customers will love.
Develop an omni-channel presence that converts lookers
to buyers.
Be able to confidently understand data and analysis metrics so you can make strategically driven decisions.
By the end of BOF, you will...
APPLY NOW
"Hiring a coach who has done it will save you time and cash...”
...If you actually do the work you will generate cash flow from the steps she's laid out. Jasmene gave me the reassurance to delegation, hire and scale my business.
be bold!
BEV MADE $44K from one strategy
“I realize now that anything is possible! I hit my first $11K month.”
I began to shift my mindset from this isn't working to how do we make it it! Now, I make anything work because Jasmene taught me how to reinvent and consistently plan for my business.
stacey got clear on how to run her business
“I went from not knowing what steps to take to having 4-figure months.”
With Jasmene's help I focused my efforts on finding the products my customers wanted not what I wanted. I was able to serve them with better offerings and it resulted in increased sales and an audience of buyers.
SHANNAN got unstuck.
SUCCESS STORIES
I want us to fit like a good pair of jeans
is perfect for you if...
Breakout fashionista
is perfect for you if...
Breakout Fashionista
Review this entire page. Yes, it's a lot to read but this information is crucial in figuring out if BOF is a good fit for where you are in business.
REVIEW
Decide, right now, if you're going to bet on yourself. To take the first step to growing your boutique and apply for BOF today.
APPLY
BOF is the MBA of boutique courses and programs. It takes A LOT of hard work and time. Decide you are going to commit to the process not only for yourself, but for your business.
COMMIT
READY TO GET started?
I'm READY TO GROW MY BOUTIQUE
A year from now, you’ll wish you would’ve started today....
so let's get going!
“If you're On the fence, just do it! You'll make that investment back in no time. if you do the work.
- CARIN
Say goodbye to confusion, fear, and being stuck in your business. I want to introduce you to the excitement and joy you should feel scaling your online business and making your impact on the world.
Scaling doesn't have to be as stressful as you're making it.
The only way to really understand the business of retail is to do it... But trying to get that knowledge on your own can be a costly game of trial-and-error.
Luckily for you, I’ve got that retail experience you need — 15 years of it. Better yet? I’m going to share it all with you.
I’ve worked in retail for my entire career. As a corporate buyer, I managed over $500 million in annual revenue.
I’ve worked for brands like Saks Fifth Avenue, Office, Depot, Tiffany & Co.
I’ve worked in women’s fashion, consumer electronics, home appliances, and safety & security for multiple Fortune 500 companies.
I help my clients — get major results. Most who've received double, triple, and sometimes even 17x+ the ROI.
You've spent enough hours on Google.
JUST TO KEEP IT REAL
I have the playbook. Because I basically wrote it.
My LinkedIn is stacked.
some Retailers & Brands I've
WORKED WITH
“I began using the strategies Jasmene outlined and generated over $40K in sales”
- BEV
“Jasmene's coaching has completely revamped the way I run my business.
The results I've seen since working with her has changed my career!”
- STACEY
“ My biggest takeaway was knowing I had the ability to be as successful as I wanted with my business once I stopped
operating in fear."
- Shannan
“After Jasmene's coaching I had my highest selling month since launch 9 months ago."
- ROSONYA
“Jasmene is A-M-A-Z-I-N-G! She pulls from her years of experience in the retail industry and her personal experiences a successful boutique-owner.”
- KaSandra
"Jasmene gave me the tools I needed to get my store off the ground. Working with Jasmene was the best business decision I’ve made! "
- Carin
What makes this program different from others?
Great question. Breakout Fashionista is designed to help boutique owners understand fashion and retail from a CEO perspective, not just having a passion for fashion. My experience as a previous retail buyer for several Fortune 500 companies will teach you the tools to build a brand that engages your ideal customers, while also elevating your authority as a go-to brand. I specifically use proven fashion strategies to move blossoming fashion businesses forward. I’ve put in real work in the fashion industry and have the inside scoop that other coaches do not have. This is a premium course that goes beyond the Instagram Boutique trends.
Frequently Asked Questions
What if I haven't launched my business yet?
If you have not launched yet this course might be a bit difficult for you. Not saying you won't be successful, but you may be overwhelmed. If you can stay committed, come join us! If you need more hand holding other options are scheduling a Retail Intensive Day or visiting our Digital Shop.
Is This For Existing Retail Entrepreneurs Only? What About
Other Products?
As an existing entrepreneur you’ll have the opportunity to identify current gaps in your business that are impacting your sales. Breakout Fashionista provides the tools to review your current business model and the steps to make necessary changes to grow faster and make more money. You will avoid making costly mistakes that most of us have and secure a solid foundation to build your business. The principles inside Breakout Fashionista are applicable to any product-based business. I reference fashion a lot because it's life (duhhh lol), however, the content still applies. Not for MLMs or Service.
What is Breakout Fashionista?
Breakout Fashionista (BOF) is a value-packed course for boutique owners who are ready to stop all the guesswork with trying to scale their online boutique. It's an intensive course to take you from stuck to strategy.
Can I get a refund if I don't like it? Is there a guarantee?
Jasmene Bowdry Coaching & Consulting believes in all of our products and services. We believe the methods work, but only if the Client is dedicated to the full process and does the work. Due to the nature of our programs, content, and services, we do not offer any refunds. For more information please read our Terms of Use.
When does the course begin?
Breakout Fashionista enrollment will open a few times per year on an ongoing basis.
What type of results can I expect?
I would love to say that you’ll wake up to thousands of dollars in transactions as soon as you enroll, but that wouldn’t be true. I don’t sell dreams or guarantee results. I do promise to overdeliver the coaching, strategy, tools, and process that I’ve mastered to help skyrocket retail success for my students and myself. If you are prepared to TAKE ACTION and DO THE WORK then nothing can stop you and the results will show in clarity, confidence, and profits. I don't have any clients that have done ALL steps required (meaning they didn't skip modules, miss assignments or try to pick apart the process) that hasn't seen results which ranges up to seeing a 17X ROI .
How long will I have access to the program materials, and support?
You will have access to the BOF course content for 1 year. Access to the private community and feedback critiques are for 8 weeks.
SLIDE IN THE DM'S
If you've gone through this entire page and still have questions, our team is more than happy to chat via DM to answer any questions for you! You can also tap the circle video in the corner and send
a message there.
more questions?